Heritage Economics MASTERCLASS
Measuring the Impacts of Heritage Conservation
Welcome to our first Masterclass in Heritage Economics. We at Heritage Strategies International and Think City Institute are so pleased that you are participating in this Masterclass on measuring the impacts of heritage conservation. Analysis in recent years has demonstrated the considerable impact that heritage has on local communities and their economies. Between the lectures, the reference materials, and perhaps most important the opportunity to network with your peers from five continents, we hope that you’ll gain a better understanding of how to measure heritage impacts. Included in the discussions will be: who might be interested in this analysis, how to present it in an understandable way, and some of the methodologies and tools, including GIS, that can demonstrate the important role of heritage in your community. This Masterclass should prepare you to conduct at least basic analysis of heritage impacts in your city. We at Heritage Strategies International and Think City Institute know that we will learn from you as well. Thanks for joining us and we will see you soon.
Session 1 – The importance and challenges of measuring the impacts of heritage conservation.
Session 2 – Addresses three interrelated topics – who is the audience for heritage impact studies, how to prepare reports to effectively communicate the findings to target audiences, and the use of GIS as an analysis tool.
Session 3 – Presentation from participants on individual impact heritage findings with comments from instructors and peers on the methodologies used, the challenges the participants faced, and suggestions on how those challenges might be met in the future.